Planning and place quality
Why clean streets matter
The City of London describes the importance of street cleanliness to businesses, workers and residents.
Explore this topic →City of London · short-film library
One film.
Twenty useful perspectives.
Short excerpts about better streets, practical design and working together. Choose a topic and play just that part.
From the original “No ifs. No butts” case-study film. Speakers describe the campaign and their experience at the time.
Find a moment that explains the point.
Each clip plays directly on this website and stops at the end. Sound and English captions are available in the player.
Cleaning costs
Maintaining standards while reducing costs
The original film describes the challenge of maintaining cleaning standards while finding efficiencies.
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Provision
Make the right choice convenient
Why convenient places to dispose of cigarette litter encourage people to do the right thing.
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Street design
A specific bin, without more street clutter
The City explains why it wanted a dedicated cigarette-litter solution that did not add street clutter.
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Product design
Designed around existing lamp posts
The design challenge: a bin that fits the many sizes and shapes of lamp post already on the street.
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Product design
Rounded, safe and ready for daily use
The designer describes public engagement, rounded edges and the demands of everyday street use.
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Installation
Simple to install and maintain
An explanation at normal speed, followed by a slower demonstration of maintenance.
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Historical campaign results
What the street-cleaning team noticed
The City describes full bins, fewer cigarette ends left for sweepers and a quicker cleaning operation during the original campaign.
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Maintenance
Unlocking the bin and removing the liner
A short visual servicing sequence from the original film.
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Client perspectives
Enough bins in the right places
CBRE describes convenient provision that respects the architecture of the City.
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Public engagement
Talk to people on the street
The City explains the public-engagement element of its original campaign.
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Pocket ashtrays
A reusable pocket ashtray
The City describes reusable pocket ashtrays, their popularity and the campaign branding.
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Business engagement
Help businesses reach their workforce
The City explains how businesses passed campaign information on to their workforce.
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Partnership working
A two-way partnership with businesses
Information packs and a voluntary code of conduct helped the City work with businesses.
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Business experience
Bring building teams and tenants into the campaign
A building-management representative describes the City’s direct approach and follow-up educational talks.
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Shared responsibility
No one can solve litter on their own
A perspective on combining facilities, education and shared responsibility.
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Historical campaign results
A difference around managed buildings
A building-management representative describes reduced cigarette litter through tenant engagement.
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Recognition
Recognise businesses taking part
The City explains the partnership-and-recognition element of the original campaign.
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Historical scheme planning
Grow a scheme with local businesses
The City describes its plans at the time to expand bin provision and involve more businesses.
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Client perspectives
An example worth following
Keep Britain Tidy supports the City of London campaign and encourages others to follow its example.
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